Why xzib.com
We jumped in an Uber to shop for art. But first, we "googled" Miami Art Gallery.
And what we encountered was disappointing. Miami offers some of the strongest art programs in the world. Yet Google suggests lackluster galleries, many exhibiting artists with no connection to Miami.
Why did Google send us to less desirable, tourist venues?
Everyone want their website in the #1 position on Google because you get hundreds, maybe thousands of new visitors, daily.
The process of getting to the top of Google is known as SEO, search engine optimization. And it is near impossible for any gallery, artist, or blogger to get to the #1 position on Google.
However, Eater.com was able to crack the code, receiving nearly 15 million hits per month.
xzib.com goals
Click the icon below to read my "white paper" titled Artsy, Eater, & saving the culture." This will open a Google doc link.